4.0
Feb 23, 2010
Recommend
CEO approval
Business Outlook
Pros
Ricoh is a leader in the office technology area, especially on the equipment side. They are striving to move more into the Managed Print Services arena, but it is a fledgling effort at this point.
Cons
With the purchase of IKON, Ricoh now has to merge together the RBS operation and IKON into a single direct sales organization. It will be bloody as they eliminate duplicate positions, and the RBS and IKON groups loathe each other after years of undercutting each other in the field. My guess is that IKON will end up driving the bus, so the comapny will be undergoing another change in management like they did when they acquired Lanier. The philosophy seems to be - "buy the company and put their people in charge".
