I loved my time in marketing, but that was 10 yrs ago. New company strategy is to cut costs and encourage attrition by putting unrealistic expectations on respected workers, reducing benefits, and showing key charismatic leaders the door. They have created a culture of fear, at least one great person leaves every month. Performance ratings not based on results or efforts, is based on acting nice, talking nice, and nodding your head up & down with a smile - to the right person (thankfully for my kids, I'm good at). Finally, the family is starting to wake up ("this is the beginning of the end"), but sadly the culture and it’s reputation is beyond repair. Within a couple of years, they will have no choice but to sell to a venture capitalists gutting the place (ie. kraft) to keep their equity (after all, there is a reason they're billionaires).
